What you'll learn

  • Maximize revenue from each customer

  • Identify the ideal pricing across various products and services

  • Product pricing

  • Learn sales negotiation skills and how to close a deal

  • Maximize lifetime customer value (LTV) and spending

  • Service pricing

Description

Maximize your profit from each customer with accurate pricing! This course will teach you: Product pricing strategy Service pricing strategy Sales negotiation How to maximize your LTV (lifetime customer value) These are the three essential components of making sure that you get the most out of every client. Most first-time entrepreneurs struggle with choosing the right price for their business. But the key to maximizing revenue from each customer is the LTV (lifetime customer value). In this course, in addition to explaining how to price different products, I explain how to get those same customers to come back to your business many more times, and buy many additional times from you, often increasing revenue by thousands of percent. This course also teaches you business negotiation skills, which can maximize your profit.

PRICING STRATEGY CASE STUDY

The course contains a pricing case study of one of my products that has been sold for as little as $20 and as much as $5,000 for the exact same product. I explain complete negotiation tactics around it. If you have a new business or a product that you are not sure how to price, get this course today and learn how to find an ideal price for your product or service.

Who this course is for:

Max-Profit Pricing Strategy & Negotiation To Make Money

  • Business owners

  • If you are selling a product or service

  • App developers

  • Authors

  • First-time entrepreneurs

  • Freelancers

Course curriculum

  1. 1
  2. 2

    • LTV introduction and how lifetime customer value impacts your pricing strategy

    • Strategies to boost LTV in many ways with many examples

    • Discount and promotional strategy
  3. 3

    • Free vs. paid apps
  4. 4

    • Pricing introduction

    • Pricing across marketplaces like Amazon, Udemy, Etsy and others
  5. 5

    • Should you tell your pricing upfront?

    • Same item sold for $20 to $5,000
  6. 6

    • Follow this pattern as a freelancer
  7. 7

    • Pricing Kindle books

    • Pricing paperback books
  8. 8

    • Up-selling challenge
  9. 9

    • Introducing negotiations

    • Bad-cop, good-cop negotiation technique

    • Who should name the first price?

    • B.A.T.N.A, bluffing, and when to walk away
  10. 10

    • Pricing coaching programs
  11. 11

    • What is empathy

    • How I use empathy and emotional intelligence in sales
  12. 12

    • Handling sales objections

    • Example of how I handle sales objections in my sales process
  13. 13

    • Example of planning for LTV that can start even in the business planning stage

    • How to design your business for long-term engagement & regular spending
  14. 14

    • Free consultations
  15. 15

    • Section introduction - inspire positive buying emotions like excitement

    • What is AIDA

    • Sales copywriting to increase sales conversion of your book

    • Example of my own copywriting for book description and title & what's important